Green Promise® paints are some of the finest paints you can find on the market today. But how did they get to be so green? The reason is the combination of both the base paint and the colorant.
If you're looking for information on environmentally friendly paints, no doubt you've seen the acronym VOC. But what is a VOC really?
These standards focus on the materials that are used to manufacture the paint. The two main standards are as follows:
Green Seal (GS-11)
Founded in 1989, Green Seal provides science-based environmental certification standards that are credible, transparent, and essential in an increasingly educated and competitive marketplace. Our industry knowledge and standards help manufacturers, purchasers, and end users alike make responsible choices that positively impact business behavior and improve quality of life.
MPI (Master Painter's Institute)
Established in 1996 MPI is an Institute dedicated to the establishment of quality standards and quality assurance in the painting and coating application industries in the U.S.A. and Canada. In addition, in recent years, they have also added a green product certification known as MPI Green Performance.
Green Promise Products
Aura Interior paint is our best interior coating and is, "Quite simply the finest paint we've ever made."® With our proprietary Color Lock® Technology, Aura Interior paint delivers remarkable durability and exceptional color with hues that are richer, truer and retain their color integrity even after repeated washings. Aura interior paint is washable in any sheen, so you can use the sheen of your choice in any room.
With its superior hide properties, Aura Interior paint never needs more than a second coat in even the deepest colors. Eco-friendly Aura Interior paint is low VOC and low odor and is available in any color. It applies easily and dries quickly for seamless touch-ups.
• Never more than two coats even in the deepest shades
• Available in any color
• Exceptional durability
• VOC <48 g/l after tinting